Saturday, January 3, 2015

JoeBob's BBQ set to open in Austin

Press release from soon-to-open JoeBob's BBQ:


Kosher BBQ Trailer Joins Austin’s Food Scene
Central Texas’ First Ever Kosher BBQ Establishment Set to Open

AUSTIN, TX: JoeBob’s BBQ, LLC is bringing Texas-style Kosher BBQ to the growing food truck scene in Austin, TX. This new take on traditional Texas BBQ is not only the first of its kind in Central Texas, but it will also offer a new option for the limited local kosher scene. The trailer will be housed on the back parking lot of the Jewish Community Center’s Dell campus, and will be open to the public for the first time on Sunday, January 18.

In regards to the idea behind this unique trailer, JoeBob’s BBQ’s Founder Joel Davis said, “The basic thought behind JoeBob’s BBQ is that growing up in my household, like many Jewish households, food was love. And growing up as a Texan, BBQ was king.” Through this endeavor Mr Davis hopes to connect the dots between his roots as a Texan and as a Jew.

Because JoeBob’s BBQ utilizes the “low and slow” smoking process found throughout Texas, it is traditional Texas BBQ prepared under kosher standards (supervision provided by the HKA (kosherhouston.org)). All of the meat is GLATT Kosher and bears the hechsters of either the OU or Star-K kosher agencies. At launch, the staples of their menu will consist of brisket, chopped beef, beef ribs, beef sausage, smoked chicken, and beans. Additional items are planned to be added in the future, as well as various seasonal menu items.

Additionally, it was important to Mr. Davis that JoeBob’s have a philanthropic side, so they are donating a portion of proceeds to various causes they believe in. Each customer is able to determine which of the supported charities will receive the donation from their purchases. Currently, JoeBob’s BBQ is planning to support the Michael J Fox Foundation for Parkinson’s Research (michaeljfox.org), The Jewish Federation of Greater Austin’s Annual Campaign (shalomaustin.org), Utopia Animal Rescue Ranch (utopiarescue.com), and the C Diff Foundation (cdifffoundation.org), “My 5 and 6-year old kids decided they wanted to get involved, so together we have created a lemonade company, LemonAid, which will be sold at the trailer with a portion of the proceeds to benefit the Sunshine Kids.” said Mr. Davis.

At launch, JoeBob’s will be heavily event and catering based, with planned walk-up service offered a few days each month (usually the first Sunday). Hours and dates of operation will be posted in advance on their website, joebobsbbq.com, as well as utilizing an online pre-order section that will allow people to reserve their meat in advance and pick it up at the trailer during the next scheduled walk up hours. “As a small business, this will allow us to keep our growth at sustainable levels, as well as allow consumer demand to help determine our hours,” said Mr. Davis.





1 comment:

Joe Wagner said...

Growing up in New York, we always ate Kosher. It is better. Can't wait to try JoeBob's out!